The consumers have spoken loudly and the demand for natural and organic products is at an all time high. The great news is that sales of natural and organic food and drinks have grown at 9%. This accounts for a $39 billion dollar increase in sales. Nevertheless, the non-organic groceries sustained a 2% growth.
This new report comes from CompaniesandMarkets.com
They are estimating that sales in the United States will rise to $78 billion by 2015. This projection is almost double the amount of sales.
I’ve noticed that natural and organic products are becoming increasingly more available in neighborhood grocery stores and shopping centers. It used to be that you would have to travel far to a health store to find these products, but now they are available in excess at your local commercial grocery store.
You’ll also notice that more and more personal care products are having dangerous ingredients taken out of them. Many anti-fluoridation advocates have pushed for removal of fluoride in toothpaste and water. As you can see in these videos, many stores are displaying whole sections dedicated to these natural personal care products and pushing out the poison.
In addition to food, drinks and personal care, many plastic containers are being produced without the dangerous BPA plastic additives.
The EPA is seeking input now on requiring toxicity testing and environmental sampling for the chemical industry in regards to BPA or bisphenol A
“A number of concerns have been raised about the potential human health and environmental effects of BPA,” says Stephen A. Owens, assistant administrator for EPA’s Office of Chemical Safety & Pollution Prevention.
The growth in organic and natural food is highly anticipated in 2011, because Frito-Lay‘s is converting over half of its snack products to formulations that contain all-natural ingredients.
More and more companies are sure to follow-up on the growing trend as more and more consumers demand healthier and more natural foods. Already several companies have made more of a commitment to answering consumer demands with development of natural and organic product lines or eliminating harmful ingredients altogether.
In yet another major indicator of growth in the organic food industry, Whole Foods Market Inc, (WFM), reported a 3Q net gain of 35% and raised its 2011 outlook. Even with higher prices when compared to commercial supermarkets, the natural and organic food supplier saw a 8.4% rise in sales for the quarter.
Even in the European markets the higher sales of organic foods have attracted new investors. Damien Bignon, a Paris farmer can’t seem to take on the demand for organic eggs with food inflation and global economic uncertainty on the horizon. The government even said it was going to cut a tax break in half for any small farmer converting to organic modes of production, but in Germany the public pressure forced the government to back down when it tried to take away organic subsidies.
It’s interesting to note that despite this economy we are in and the uncertainty in the future, the organic industry has remained for the most part stable. I believe that this is because of the growing population becoming more informed and health conscious. Hopefully if this trend continues, more and more manufacturers can enter the market and drive down prices even further with the growing competition, making it affordable to those who consider natural and organic foods out of reach for their budgets.
Source: Natural Living 360